The Media Piracy Report

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Media Piracy in Emerging Economies is the first independent, large-scale study of music, film and software piracy in emerging economies, with a focus on Brazil, India, Russia, South Africa, Mexico and Bolivia.

Based on three years of work by some thirty-five researchers, Media Piracy in Emerging Economies tells two overarching stories: one tracing the explosive growth of piracy as digital technologies became cheap and ubiquitous around the world, and another following the growth of industry lobbies that have reshaped laws and law enforcement around copyright protection. The report argues that these efforts have largely failed, and that the problem of piracy is better conceived as a failure of affordable access to media in legal markets.

Major Findings

  • Prices are too high. High prices for media goods, low incomes, and cheap digital technologies are the main ingredients of global media piracy. Relative to local incomes in Brazil, Russia, or South Africa, the retail price of a CD, DVD, or copy of MS Office is five to ten times higher than in the US or Europe. Legal media markets are correspondingly tiny and underdeveloped.
  • Competition is good. The chief predictor of low prices in legal media markets is the presence of strong domestic companies that compete for local audiences and consumers. In the developing world, where global film, music, and software companies dominate the market, such conditions are largely absent.
  • Antipiracy education has failed. The authors find no significant stigma attached to piracy in any of the countries examined. Rather, piracy is part of the daily media practices of large and growing portions of the population.
  • Changing the law is easy. Changing the practice is hard. Industry lobbies have been very successful at changing laws to criminalize these practices, but largely unsuccessful at getting governments to apply them. There is, the authors argue, no realistic way to reconcile mass enforcement and due process, especially in countries with severely overburdened legal systems.
  • Criminals can’t compete with free. The study finds no systematic links between media piracy and organized crime or terrorism in any of the countries examined. Today, commercial pirates and transnational smugglers face the same dilemma as the legal industry: how to compete with free.
  • Enforcement hasn’t worked. After a decade of ramped up enforcement, the authors can find no impact on the overall supply of pirated goods.

English Version by Chapter

Introduction  (6 pp.)

Chapter 1: Rethinking Piracy   Joe Karaganis (74 pp.)

Chapter 2: Networked Governance   Joe Karaganis and Sean Flynn (24 pp.)

Chapter 3: South Africa   Natasha Primo and Libby Lloyd (50 pp.)

Chapter 4: Russia  Olga Sezneva and Joe Karaganis (70 pp.)

Chapter 5: Brazil  Pedro N. Mizukami, Oona Castro, Luiz Fernando Moncau, and Ronaldo Lemos (86 pp.)

Chapter 6: Mexico  John C. Cross (22 pp.)

Chapter 7: Bolivia  Henry Stobart (12 pp.)

Chapter 8: India  Lawrence Liang and Ravi Sundaram (60 pp.)

Coda: A Short History of Book Piracy  Bodó Balázs (14 pp.)


Versión en español

Introducción

Capítulo 1: Repensar la piratería   Joe Karaganis

Capítulo 2: Red de gestión y USTR   Joe Karaganis and Sean Flynn

Capítulo 3: Sudáfrica   Natasha Primo and Libby Lloyd

Capítulo 4: Rusia   Olga Sezneva and Joe Karaganis

Capítulo 5: Brasil  Pedro N. Mizukami, Oona Castro, Luiz Fernando Moncau, and Ronaldo Lemos

Capítulo 6: Mexico   John C. Cross

Capítulo 7: Bolivia   Henry Stobart

Capítulo 8: India   Lawrence Liang and Ravi Sundaram

Coda: Una breve historia de la piratería de libros   Bodó Balázs


Russian Version by Chapter

Глава 1: Переосмысление пиратства  Joe Karaganis

Глава 2: Сетевое управление и USTR   Joe Karaganis and Sean Flynn

Глава 3: Южная Африка   Natasha Primo and Libby Lloyd

Глава 4: Россия   Olga Sezneva and Joe Karaganis

Глава 5: Бразилия   Pedro N. Mizukami, Oona Castro, Luiz Fernando Moncau, and Ronaldo Lemos

Глава 6: Мексика   John Cross

Глава 7: Боливия   Henry Stobart

Глава 8: Индия    Lawrence Liang and Ravi Sundaram

Заключительный аккорд: Краткая история книжного пиратства   Bodó Balázs


Media Piracy Author Bios and Acknowledgements


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Media Piracy in Emerging Economies is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.